Founder-led.
Team-powered.
Cinch Loans is Suvidh Arora and a team of brokers and settlement specialists, working from Blackburn in Melbourne's east for clients across Australia.
Suvidh Arora
and the Cinch team
Suvidh has placed loans for families, investors and business owners across Australia since 2018, from Blackburn in Melbourne's east and, before that, the city's west. Most clients are in Melbourne; plenty are in Sydney, Brisbane, Perth, Adelaide and regional towns, handled by video with the same process. MPA ranked him Australia's No. 1 broker in its 2023 Top 100, and RateMyAgent has placed him in its National Top 20 three years in a row, on the strength of client reviews rather than volume.
Before broking he worked in investment banking and strategy consulting, and he has bought, developed and structured property for his own portfolio. That background shows in how he reads a loan: as one piece of a bigger plan, with the structure and the exit thought through before the application goes in.
In late 2023 he stepped away to run PropHero's Australian business as its CEO. In May 2026 he came back to Cinch full-time, to the clients and the work he likes best, and to the title he gives himself on the business card: chief solutions officer. The other half of the job, as he sees it, is teaching clients and the industry a bit more about financial literacy and wellbeing along the way.
He doesn't do it alone. Behind every file is a team of brokers and settlement specialists handling lender liaison, documents, valuations and the hundred small chases that get a loan over the line, so the broker's time goes where it matters.
Suvidh and the Cinch team are licensed mortgage and finance brokers. For tax, accounting or financial-planning advice, they'll point you to the right professional and work alongside them.
- 2023MPA Top 100 Brokers, No. 1 in Australia
- 2022MPA Top 100 Brokers, No. 3 in Australia
- 2022–24RateMyAgent National Top 20 Mortgage Broker (No. 2 in 2022, No. 3 in 2023)
- 2023Australian Broking Awards, Diversified Brokerage of the Year, Winner
- 2023–24MFAA Excellence Awards (Vic/Tas), Finance Broker Business Award, Winner two years running
- 2023Australian Mortgage Awards, Excellence Awardee: Broker of the Year (Productivity and Specialist Lending), New Brokerage of the Year
- 2023Australian Broker Fast Brokerages
- 2024Australian AI Awards, AI Innovator (Mortgage Broking), Finalist
- 2024Australian Broker 5-Star Mortgage Innovators
- 2023WeMoney Broker of the Year, Home Loans
Every number is a client.
The extended team.
Cinch is a mortgage and finance brokerage. For tax, legal, buying and planning questions the team works alongside people they trust, and introduces you when it helps. Names and logos go here once each firm has agreed.
